| Japan's Zen-Like Consumer Steady-state economy & Japan's reluctant consumers |
| Japan's Seasonal Factors Seasonal income flow & impact on consumer spending |
| Arbitrage & Consumers Law of "One Price" in consumer product markets |
| Japan Viewed from the Outside "Gai-jin," outsiders, views of Japan uncover new insights |
| Mobile phone usage habits -- Japan, China, U.S. JMR study finds culturally influenced patterns |
| Richard May -- interview on iTV Video clip -- marketing research trends in Japan now |
| Software-as-a-Service SaaS changes how you acquire software |
| 1. Japan's Non-consuming Consumers |
| 2. Economic Weather Chart of 47 Prefectures |
| 3. JMR on Economics of Marketing |
 JMR's Hisakazu Matsuda takes a look at Japan's emerging customer group in JMR's latest publication: "Japan's non-consuming customers - Generational analysis: a new way of looking at consumer trends" (in Japanese: 「嫌消費」世代 －経済を揺るがす「欲しがらない」若者たち ["Ken-Shouhi" jidai - Keizai wo yurugasu "hoshigaranai" wakamonotachi). |
JMR's regional economic forecasts for Japan  |
 First book in Japanese to apply the disciplines of micro-economics to the issues that marketing planners face. |
