Richard's Eye

Japan's Zen-Like Consumer
Steady-state economy & Japan's reluctant consumers
Japan's Seasonal Factors
Seasonal income flow & impact on consumer spending
Arbitrage & Consumers
Law of "One Price" in consumer  product markets
Japan Viewed from the Outside
"Gai-jin,"  outsiders, views of Japan uncover new insights
Mobile phone usage habits -- Japan, China, U.S.
JMR study finds culturally influenced patterns
Richard May -- interview on iTV
Video clip -- marketing research
trends in Japan now
Software-as-a-Service
SaaS changes how you acquire software


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Richard's Eye



Steady-state economy & Japan's reluctant consumers


Seasonal income flow & impact on consumer spending


Law of "One Price" in consumer  product markets


Industry organization example of branding service groups


An introduction to the how the eye of the consumer works.  Hints on what marketers and advertising designers can learn to  optimize brands, logos, packaging design and web sites.


Kirin adapts the cultural arbitrage method to bridge the wine gap in Japan


"Gai-jin,"  outsiders, views of Japan uncover new insights


Two giants, two solutions to delivering software as a service


JMR study finds culturally influenced patterns


Harvard Business School Professor signs on as JMR Adviser Advisor


Peter Drucker 1909 -- 2005
Craftsman of business and business teaching


Video clip -- marketing research
trends in Japan now


SaaS changes how you acquire software


Written 11/2007 about the 2008 consumer outlook for a Japanese readership; still valid today


JMR Adviser R. May interviewed by Paul Goldsmith, President of Panache Corporation


Strategy tips market planners:  Translated back into English from our Japanese article in Nikkei  bizTech magazine.


Ins and outs of using WiFi wireless for the business traveler