Richard's Eye

Japan's Zen-Like Consumer
Steady-state economy & Japan's reluctant consumers
Japan's Seasonal Factors
Seasonal income flow & impact on consumer spending
Arbitrage & Consumers
Law of "One Price" in consumer  product markets
Japan Viewed from the Outside
"Gai-jin,"  outsiders, views of Japan uncover new insights
Mobile phone usage habits -- Japan, China, U.S.
JMR study finds culturally influenced patterns
Richard May -- interview on iTV
Video clip -- marketing research
trends in Japan now
Software-as-a-Service
SaaS changes how you acquire software


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Latest hits

Latest hits on JMR's Japanese language site

JMR's Japanese language site titled "J-marketing.net" regularly gets 10,000 hits a day from Japanese corporate marketers and planners looking for new ideas.  This makes it a  good indicator of the business issues are on the minds of Japanese. For our English readers here is a list of the top ten items on J-marketing.net and the click-through count.  Click the item to see the original page in Japanese.
                   


November 2010 JMR Web access -- Best 10  
 

1. Skill-up tools:  Research tools for use in planning here

2. Consumer Research:  Japanese Consumers' view of the economy JPN  ENG

3. MNEXT:  "Kenshohi Generation" -- Japan economy dealt a blow by young consumers who say about consumption "We don't need it" here

4. Recommended Reading: Survival Strategists of Japanese Information Appliances Makers in Industry-integrating World Market. here

5. MNEXT: How to Make Consumers Buy—Marketing Tower here

6. Rankings:  "No.100" retort packaged curry products here

7. Marketing Database:  Weekly Business Guide here

8. Marketing FAQs here

9. Case Studey: McDonald’s Holdings Japan here

10. Recommended Reading: From Retail Marketing to Marketing for Customer Satisfaction here






    
September 2010 JMR Web access -- Best 10


1.  China market now:  Aeon supermarkets and Japanese convenience stores continue China store expansion.  here

2.  Skill-up tools:  Research tools for use in planning  here

3.  Rankings:  "No.100" retort packaged curry products
  here

4.  Consumer Research:  Japanese Consumers' view of the economy  here

5.  Marketing Database:  Weekly Business Guide  here

6.  MNEXT:  "Kenshohi Generation" -- Japan economy dealt a blow by young consumers who say about consumption "We don't need it"  here

7.  Recommended Reading: Survival Strategists of Japanese Information Appliances Makers in Industry-integrating World Market.
here

8.  Recommended Reading: From Retail Marketing to Marketing for Customer Satisfaction here

9.  Strategy Case:  The Ritz Carlton -- Customer Satisfaction and Communication
  here

10. Marketing FAQs 
here