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Richard's Eye

Japan's Zen-Like Consumer Steady-state economy & Japan's reluctant consumers

Japan's Seasonal Factors Seasonal income flow & impact on consumer spending

Arbitrage & Consumers Law of "One Price" in consumer  product markets

Japan Viewed from the Outside "Gai-jin,"  outsiders, views of Japan uncover new insights

Mobile phone usage habits -- Japan, China, U.S. JMR study finds culturally influenced patterns

Richard May -- interview on iTV Video clip -- marketing research trends in Japan now

Software-as-a-Service SaaS changes how you acquire software

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Case Studies/Japanese Market

Japan FAME economic forecasting Contest

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JMR in Print

1. Japan's Non-consuming Consumers

2. Economic Weather Chart of 47 Prefectures

3. JMR on Economics of Marketing

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Think Tank Activities

Economic forecasting

In addition to strategy studies and marketing fieldwork for corporations, JMR has an active group of staff involved in macroeconomic forecasting for the Japanese and Asia economy as well as microeconomic modeling of consumer trends and behavior..  JMR publishes a quarterly journal whose title translated in English is Consumer Economic Review [Shohi keizai rebyuu] with economic forecasts and analysis.

Policy consultancy

JMR is called on by government for studies and consultancy to help leaders plan for future policies in areas such as:

• consumer privacy policy
• government level support of innovation
• infrastructure support for the consumer electronics equipment makers, service providers and consumers
• related fields

 
JMR staff have advised on topics such as:

• creating more government-industry synergy
• policy for cognitive radio and spectrum allocation
• support of industry innovation on the political level
• regional development consultancy panels

As a consequence JMR written articles appear in government related think tank journals such as Regional Policy Review.

Publications

Recent JMR authored books in Japanese  include (rendered here in English):

• Economic Weather Charts for Japan's 47 Prefectures:  a "state" level analysis of the structure of each area economy and forecasts
• Sekigahara Struggle:  Decisive battles  in Marketing:  18 case studies about product makers in oligopoly markets, where a few corporate giants battle it out for control of Japan's lucrative consumer spending
  

• Economics of Marketing:  a primer on applying  microeconomics, mathematical modeling and network theory to marketing problems
  

Business and economic journal contributions

JMR authors' recent articles have appeared in these Japanese weeklies and monthlies such as: